You're Managing the Financial Side of the Business.
But You Don't Have to Carry It Alone.

For women who own or operate electrical, plumbing, HVAC, and construction businesses in Michigan — we're the accounting advisors you can trust to help you build financial confidence and strengthen your voice at the leadership table.

Let's Talk

Every Day Feels Like This...

The receipts pile up faster than you can enter them. QuickBooks feels like it's speaking a different language. You're managing payroll, tracking job costs, paying vendors, handling insurance renewals, and trying to keep cash flow positive during the slow season.

And then he comes home from the job site and asks:

  • "Did we make money on that project?"
  • "Can we afford to buy that truck?"
  • "Which crew is actually profitable?"

And you don't know how to answer confidently.

You want to know. You should know. But you don't have structured financial interpretation. You're making decisions without a sounding board.

So you say "I'm not sure" or "I'll have to check" or "Let me look into it."

And you see the frustration in his face. The question behind the question: "Why don't you know this?"

You've Tried to Figure It Out on Your Own

Maybe you've watched YouTube videos about QuickBooks for contractors. Maybe you've talked to other contractor wives who said "Yeah, the books are always chaos — that's just how it is."

Maybe you've hired a bookkeeper who got behind, or made mistakes, or didn't understand contractor-specific things like job costing and prevailing wage.

Maybe you've worked with a CPA who only shows up once a year to file taxes, never helps you actually understand what the numbers mean, and makes you feel small when you ask questions.

You've tried. But nothing's really clicking.

You're not incompetent. You're unsupported and overwhelmed.

There has to be a better way.

It's Not Just About the Numbers

It's the feeling that you're letting him down.

He's working 60-hour weeks running jobs, managing crews, dealing with difficult customers, handling equipment breakdowns. And you can't give him clear answers about the money side.

You feel unsupported. You're carrying responsibility without backup.

You're expected to "just know" things you were never trained on. Job costing. Work-in-progress. Retainage. Equipment depreciation. Quarterly tax estimates.

Even though you're handling a thousand other things that keep the business running — customer calls, scheduling, vendor relationships, permits, insurance, payroll.

But when it comes to the financial questions? You feel overwhelmed.

And it's starting to create tension between you. Not big fights. Just... tension. Frustration. Stress.

The business is starting to affect the marriage.

And that's not what either of you signed up for.

What If You Could Answer with Confidence?

What if when he asks "Did we make money on that job?" you could pull up the numbers and say "Yes, we cleared 18% after all labor and materials — here's the breakdown"?

What if you knew — clearly — which crews were profitable and which ones were costing you money?

What if equipment purchases were planned strategically (with tax savings in mind) instead of panic-buying when the truck breaks down?

What if tax time wasn't stressful because you'd been planning all year, setting money aside, and nothing was a surprise?

What if you actually understood the financial reports instead of just staring at numbers that don't make sense?

What if money conversations felt calm instead of tense?

You Want to Be a Real Partner in This Business

Not just the person who answers phones and pays bills. A real financial partner. Someone who can:

  • See the margins clearly on every job
  • Make informed decisions together about growth
  • Plan strategically for equipment, hiring, expansion
  • Support him with real data, not guesses

You want to walk into quarterly planning meetings with him and actually contribute — not just sit there nodding while he talks.

You want him to trust you with this part of the business. And you want to trust yourself.

Here's What Changes

Monday morning: He asks "Can we afford to hire another guy?" You pull up your cash flow projections and say "Yes, if we time it for March after that commercial job wraps. Here's why."

Mid-month: A customer asks about a payment plan. You know exactly what the job cost, what the margin is, and whether you can afford to structure payments. You make the decision confidently.

Quarterly review: You and your husband sit down together. You walk through the numbers. You both understand what happened, why it happened, and what to adjust next quarter.

Tax time: No surprises. No panic. You've been planning all year. You know what you owe and you've set it aside.

The business partnership is healthy.
The marriage is healthy.
You're not drowning anymore.

You're confident. Capable. Equal at the leadership table.

And it feels amazing.

Simply Balanced Journey Map

Where Are You Right Now?

1
Fix the Foundation
End the financial fog. We clean your books and build systems that actually work.
2
See Your Margins
Stop guessing. We pinpoint which jobs are goldmines and which are draining your bank.
3
Plan Your Growth
Scale with confidence. Make data-backed calls on hiring, equipment, and big moves.
4
Own Your Business
Total financial mastery. You aren't just working in it—you're leading it.

Simply Balanced Advisory for Contractor Teams

We work exclusively with Michigan contractor teams — electrical, plumbing, HVAC, and construction — where one partner manages the financial side of the business.

We're not here to replace you.
We're here to support you.

We don't just "do your books." We help you build the financial confidence and systems you need to become a real partner in the business — without the overwhelm.

Whether you want to learn to do it yourself, work alongside us, or have us handle the operations while you focus on strategy — we'll help you get from chaos to confidence.

We're the advisor contractor wives trust.

The one who explains the numbers clearly.
The one who never makes you feel small.
The one who helps you answer the hard questions.
The one who strengthens your voice in the business.
Simply Balanced Advisory for Contractor Teams

Three Ways to Work With Us

You choose what fits your capacity. Pricing scales with your business size.

All pricing includes business advisory + business tax return + personal tax planning.

Grow

We're Your Support

You're in the Hustle Stage. Jobs are getting done, clients are happy, money is coming in — but there's no real system yet. Everything runs through you

Who it's for:

  • You have time and want to learn
  • You want full control and understanding
  • You like being hands-on but want expert oversight

What we do:

  • Set up your systems (QuickBooks, job costing, cash flow tracking)
  • Train you to run them correctly
  • Quarterly review and reconciliation (we check your work and catch anything that's off)
  • Quarterly coaching calls to answer questions and build your skills
  • Business tax return and personal tax planning
  • You're never on your own – we're your backup

Investment:

$500K - $1.5M $525/month
$1.5M - $3M $700/month
Over $3M $900/month

Build

We're Your Team Member

You're in the Builder Stage. You have crews, complexity, and a growing operation — and you've emerged as the financial leader on the back end. But you're still carrying too much alone.

Who it's for:

  • You want to understand but don't have time to do it all
  • You learn by doing
  • You want partnership, not handoff

What we do:

  • Handle monthly accounting collaboratively
  • Explain what we're doing and why as we go
  • Monthly review calls to build your understanding
  • Business tax return and personal tax planning
  • You gradually take over more as you build confidence
  • Work with you, not for you

Investment:

$500K - $1.5M $775/month
$1.5M - $3M $1,150/month
Over $3M $1,500/month

Scale

We're your crew

You're in the Operator or Scalable Stage. The business is running — but it still runs through you. Financial complexity is real and you don't have time to be in the books.

Who it's for:

  • You're managing other critical parts of the business (HR, scheduling, estimating)
  • You want to be informed without doing the work
  • You need support, not another task

What we do:

  • Manage all monthly accounting and job costing
  • Prepare clear reports you can actually understand
  • Teach you to READ the numbers, not DO the numbers
  • Business tax return and proactive tax planning
  • Quarterly strategy sessions with both you and your husband

Investment:

$500K - $1.5M $1,500/month
$1.5M - $3M $2,500/month
Over $3M $3,500/month

Additional Services Available

Need more support? We also offer:

Payroll Processing

We handle payroll, taxes, and compliance so you don't have to

Accounts Payable Management

We manage vendor bills and payment timing

Accounts Receivable Management

We track customer invoices and follow up on collections

These can be added to any tier based on your needs. Pricing is customized based on volume and complexity.

Not Sure Which Option Fits?

That's exactly what our first conversation is for. We'll help you figure out what makes sense based on your current capacity, where your business is now, and what feels right for your situation.

Let's Talk

This Is For You If:

You're a woman in a husband-wife contractor team managing the financial side of your electrical, plumbing, HVAC, or construction business in Michigan with $500K-$5M in annual revenue.

You're ready to build financial confidence—not just hand everything off—and you value partnership with an advisor you can trust. You're willing to invest in getting this right.

This Isn't For You If:

You just need annual tax filing. We're advisory partners, not transactional service providers. If you're looking for the cheapest option, that's not us—we're an investment in your capability. If you want a generalist accountant, we won't be the right fit. We're contractor-specialists working exclusively with trades businesses.

Here's What Our Clients Say Changes

Before Working Together:

  • Can't answer "Did we make money on that job?"
  • Drowning in receipts and chaos
  • Tax time brings surprises and panic
  • Feel incompetent when he asks questions
  • Business creates marriage tension

After Working Together:

  • Know job profitability clearly
  • Organized systems that work
  • No tax surprises — planned all year
  • Confident decisions and clear answers
  • Healthy business partnership, healthy marriage

Let's Figure Out What Support Looks Like for You

Book a 30-minute conversation. No pressure. No sales pitch.

We'll talk about:

  • Where you are right now with the financials
  • What overwhelms you most
  • Which approach makes sense for your capacity
  • What working together would look like

If it's not a fit, we'll tell you.
If it is, we'll map out the next steps.

You don't have to carry this alone.

Let's Talk

Prefer email? connect@simplybalancedaccountants.com